I founded Amma Bear because of my experience on my path to motherhood, a path I am still walking. Nearly three years in and I knew there has to be something better for all of us.

Amma Bear is the beginning of a more empowering fertility journey. Whether your fertility journey is just beginning or you are well on your way, we're here to simplify one part of the process–supplements.

We have meticulously curated a selection of physician approved, top-tier supplements from trusted and ethical brands in one hassle-free marketplace. So whether you are searching for a prenatal to a cocktail of supplements, we have simplified the sourcing process and made it easier to choose what is right for you.

Most importantly, we’re more than just a marketplace, we are building a community. Through connecting with hundreds of women on their journeys, our goal is to provide you with answers and resources to the questions that may pop up during any stage of your journey. We are dedicated to providing you with resources to make informed decisions. Because we believe that when women are empowered with knowledge and quality products, the fertility journey becomes more about hope, strength, and possibilities.